IT & Entrepreneurship

Course Duration: 2 WEEKS

At The End of This 2 weeks short course you will learn

Core concepts of entrepreneurship
Business planning essentials
Market research and customer analysis
Branding and value proposition development
Marketing and sales strategies
Financial literacy
Problem-solving and decision-making skills
Networking and mentorship opportunities
Adaptability and resilience
Certification of completion

(WEEK 1)

Day 1 (3 hours)

- Introduction to Marketing
- Understanding Target Audience and Market Research
- Marketing Mix (4Ps): Product, Price, Place, Promotion

Day 2 (3 hours)

- Branding and Positioning
- Digital Marketing Overview: SEO, Social Media, Email
- Content Marketing Strategies

Day 3 (3 hours)

- Marketing Analytics and Metrics
- Customer Journey Mapping
- Marketing Strategy and Planning

(WEEK 2)

Day 1 (3 hours)

- Social Media Marketing: Platforms, Content, Advertising
- Influencer Marketing and Partnerships
- Email Marketing Campaigns

Day 2 (3 hours)

- Search Engine Optimization (SEO) Techniques
- Pay-Per-Click (PPC) Advertising
- Marketing Automation and Technology

Day 3 (3 hours)

- Measuring Marketing ROI and Performance
- Marketing Budgeting and Resource Allocation
- Final Project Presentations and Feedback

Unlock the Secrets
to Online Success

Unlock the Secrets to Online Success

Don’t miss this opportunity to enhance your social media management skills and grow your business online.